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I've Never Heard Such Dissapointment about the Beloved Girl Scout Cookie

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Robinsbite: I've Never Heard Such Dissapointment about the Beloved Girl Scout Cookie

Thursday, February 26, 2009

I've Never Heard Such Dissapointment about the Beloved Girl Scout Cookie


Recently, I've heard the same rant from folks near and far...they cannot understand why they have not been approached by the sweet little green-getuped Girl Scott to purchase cookies. I, too, fall into that category. I live in a child friendly and child abundant neighborhood yet nary a one has been knocking on my door. People have lamented to me that not only have they not seen their door to door GS of late, but they have not seen any card tables outside of common drug stores and/or grocery stores. What gives?

It seems that while overall cookie sales are down nationwide, the good folks of North Texas have managed a 2% increse in pre-sales this year. See below for USA Today's scoop on the situation:

Natalie Martin, director for marketing and communication at the Northeast Texas Council, near Dallas, says that council has seen a 2% increase in pre-sales this year. For the first time in 10 years, headquarters reduced each box size by about one ounce this year because of increased ingredient and transportation costs, says Denise Pesich, vice president of communications for Girl Scouts of the USA. The $3.50 average cost per box has been the same for the past five years, Tompkins says.

• Eastern South Carolina Council, near Charleston, shows pre-sales down 19% from 868,386 boxes in 2008 to about 700,000 boxes so far this year, says product sales manager Keisha Frost.

• Northeast Ohio Council, near Cleveland, reports pre-sales down about 16%, from 2.5 million to 2.1 million boxes, says Marianne Love, director of business services.

• Nation's Capital Council, in Northern Virginia, Washington and parts of Maryland, sees 5% fewer pre-sales, down to 3.7 million boxes, says public relations and marketing director Nancy Wood.

• Frontier Council in Las Vegas sales are down 1.3% from 612,792 to 604,524 boxes, says development director Emily Smith.

About two-thirds of the 133 Girl Scout councils nationwide sell cookies from January through March, Tompkins says. The rest sell in the fall. Most proceeds, she says, go to troops and councils to pay for trips, community projects and scholarships.

Love said some leaders are reporting longtime customers purchasing in smaller quantities."If a customer was purchasing six to eight boxes, now they're purchasing three to four," she says.

For the first time in 10 years, headquarters reduced each box size by about one ounce this year because of increased ingredient and transportation costs, says Denise Pesich, vice president of communications for Girl Scouts of the USA. The $3.50 average cost per box has been the same for the past five years, Tompkins says.


What about you? Have you purchased your GS Cookies this year? Or are you suffering from the Girl Scout Cookie moratorium, too? Let me know...maybe we'll have to let the good people at Council know that we have a shortage on our hands.

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3 Comments:

Blogger Liz Marr, MS, RD said...

I wonder if the peanut Salmonella crisis has also scared people away, at least from Do-Si-Dos and Tagalongs. I recently wrote on my blog that the Girl Scout Council has made assurances their ingredients are not connected with the peanut plants in question. http://www.lizonfood.com/2009/02/girl-scout-cookies-not-affected-by-peanut-butter-recalls.html . Every year, our kids look forward to Girl Scout cookie season; this despite the fact that we bake plenty of cookies in our home. In the Denver area, Girl Scouts sell at the entrance of grocery stores. In our rural neighborhood of about 300 homes, one Girl Scout stopped by. She must have made a killing on her sales if she was the only one pitching. We bought 10 boxes from her since we have a house full of teenagers and their assorted friends. And I did notice the boxes are smaller.

February 27, 2009 at 8:17 AM  
Blogger Stephanie said...

FROM A FORMER COOKIE MOM AND LONGTIME GS COOKIE FAN: For those whose diet and/or pocketbook causes them to have to say no to GS cookies this year, another option is making a small donation directly to the troop. On average, a troop keeps only about 50 cents per box ~ the rest goes to cookie production, the national GS council, and profit for the cookie company. If you can donate a few dollars to the troop (just give it to the GS selling outside the Wal-Mart or other store), the troop keeps the whole amount! So by donating less than the cost of a single box of cookies, you help fund activities for the girls and at the same time save money and calories.

February 27, 2009 at 4:59 PM  
Blogger robinplotkin said...

Liz-thanks for the comment--I'd be curious to know what over all sales of Do-Si-Dos and Tagalongs were after this is all over.

Stephanie-Thank you for this information....a straight donation is a great idea.

On the news front-I did see 2 GS cookie tables outside my local grocery store this weekend...I also heard a collective sigh of relief from friends and neighbors.

March 1, 2009 at 6:08 PM  

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